FINOBUDDY
Fin-tech App for Gen Z’s Financial Well-being

Hyperorium reimagined Finobuddy as a Gen Z–first financial app, designed to make money feel clear, friendly, and empowering rather than intimidating.
The experience blended playful visual language with purposeful UX—introducing gamified learning, frictionless expense tracking, and intuitive goal-setting. Every interaction was designed to reduce cognitive load, helping users understand today’s spending while building confidence for tomorrow’s decisions.
Money management shifted from a chore to a habit—engaging, accessible, and effortless.
+300%
growth in
total
downloads
4x
increase
in monthly
active users
40%
improvement
in user
retention
3x
increase
in session
frequency
60%
of new users
acquired
organically
