THE RUNNING STORE
Microsite for Jabong dedicated to running culture, enabling performance-led discovery of running gear and brands
designed a high-velocity Running Store experience for Jabong.com — a focused digital zone built around the world of running. From major brands to surface types, apparel, foot profiles, and gear, we crafted a fast, immersive interface that made discovery effortless and the entire category feel like a curated sport universe.
2.5x
INCREASE IN
product
Discovery
45%
HIGHER
ENGAGEMENT
35%
LONGER
Session
Duration
25%
UPLIFT IN
CLICK-THROUGH
RATE
20%
Improved
Conversions
Intent
